Google webtools cannot see my wordpress6/19/2023 For WordPress sites, this means choosing a mobile-friendly theme. Mobile Friendly – Your site should be optimized for mobile browsers, either resizing dynamically or redirecting mobile users to a different version of the site.Going overboard will harm your ranking, but a few links sprinkled into your articles to sites with good authority will help. It’s a good idea to cite sources for your content with a link or recommend other good content that gives a different perspective than your own. But though a lot of people realize having links TO their site is important, few seem to know that linking OUT to other authority sites can boost your own rankings. These days, they’re important, but not the biggest ranking factor. Outbound Links – Backlinks used to be the big factor in rankings. ![]() ![]() Make sure your images are optimized and your hosting company is fast. If your page takes too long to load, it WILL affect your SEO rankings. Load Speed – The speed at which your page loads is extremely important.These days, 750-1000 words is preferable, and anything longer is a bonus. The days of 250-300 words articles are long gone. Google believes longer content is more in-depth and will be more authoritative and useful to readers, so longer copy is key. Content Length – The length of your content now matters more than ever.While those links may not actually count as far as backlink juice (because most social network links are nofollow or cannot be seen by search engines because of user privacy) many of them ARE counted for SEO purposes. Social Signals – Social signals, such as likes, shares, pins, tweets, etc., are another linking factor.Backlinks – You’ve probably read about how important it is to get backlinks already, but did you know you need to be very careful about how many you get, where they come from, the text that is used to link to your page, and a lot of other factors? We’ll take a look at backlinks in another section, but yes, getting links to your site (and your individual pages/posts) is very important.Page Text – The text on your page should contain your main keyword phrase once or twice, but do NOT try to achieve some specific keyword density.Most people use heading tags to enclose the title that is presented at the top of the page, like the name of the article. Headings – Heading tags (such as H1, H2, etc.) are important because they are like your title.Obviously, people are going to title their page based on their page’s content, so search engines will look at that as one of the most important factors when figuring out what a page is about. Title Tags – The title of your page will probably always hold significant weight.Sure, you might rank for “top golf tips” if you pick the keyword “best golf tips” because they are semantically similar, but you still need to know what topics are most commonly searched for to be sure you’re creating the content that could help you rank for those searches. Keyword Research – Keyword research will always be important, even as search engines evolve into using semantics.You need to prepare for that and keep evolving with the search engines.Īs of this writing, there are some basic SEO principles you can use to help your rankings: And this will continue to happen as time goes on. ![]() It used to be that simply stuffing your keyword over and over on a page (sometimes in text the same color as the background so visitors would not see it) could help you rank on the first page of pretty much any search engine.īut search engine algorithms have gotten much smarter and much more complex. Remember that SEO does evolve and change over time. We’ll take a look at popular plugins, methods you can use to optimize your site, tools you can use, and more.īefore you begin working on SEO for your WordPress website, it’s important to understand basic SEO principles as they apply to all websites and that should apply for many years to come. ![]() In this guide, you’re going to learn about the basics of setting up your WordPress for optimal search engine optimization, and how you can make sure your blog or site is set up with the basic foundation of proper SEO. They also work differently and have different functions, so choosing the right one can be tricky. There are myriad plugins available for WordPress SEO, but none of them will handle 100% of the optimization for your site. It has only basic SEO functionality, and the rest must be taken care of manually. One of the big problems with WordPress, however, is its serious lack of native SEO. It’s a complete Content Management System (CMS) that will allow users to build pretty much any type of website imaginable using various plugins and themes. WordPress is not just a blogging platform these days.
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